As a business owner, you know success requires two key ingredients: getting customers and making sure the expenses aren’t greater than the income. Thus, you are faced with a dilemma. You likely already realize how outdoor lighting can improve your business. However, you cringe at the thought of outrageous electric bills.

Fortunately, there’s a sweet spot where commerce and economy meet.

A Refresher on How Light Scaping Improves Business

We’ve written a few articles on how the strategic use of outdoor lighting can help your business attract customers. Here is a quick summary:

  1. Outdoor lighting can deter intruders and reduce the risk of illegal activities. A well-lit exterior offers peace of mind to your customers and employees. They feel secure on your property, knowing that you prioritize their safety.
  2. Light scaping can create an inviting atmosphere by highlighting property and architectural features. 
  3. Customers are more likely to stop by a well-lit business. Vibrant colors and lighted pathways can set your business apart from competitors and lead customers to your front door.
  4. You can extend your business hours with outdoor lighting, creating more potential revenue.

Brighten Up Without Breaking the Bank

There are several options for energy-efficient lighting, starting with LED lights. These lights are durable, lasting 25 times longer than incandescent lighting. In addition, they use up to 75% less energy. Over the course of a year, you could potentially save hundreds, if not thousands, of dollars on your electric bill.

Smart lighting systems are becoming increasingly popular. With a phone app or an automated system, you can adjust the brightness of your lights based on the time of day and weather. Motion sensors can dim slightly when business is slow and brighten when they detect a customer approaching the door.

Solar-powered lights harness the sun’s energy, even on overcast days. This eco-friendly option doesn’t depend on the power grid and is perfect for illuminating outdoor areas, such as parking lots, sidewalks, and signs.

energy-efficient lighting around outdoor commercial pool

Additional Perks of Energy-Efficient Lighting

We’ve already discussed the significant cost savings associated with switching to energy-efficient lighting. In addition to lower electric bills, the longer lifespans of LED lights also mean you will spend less money and time replacing bulbs.

Incandescent and halogen lights emit heat. By using energy-efficient lighting, you can help reduce greenhouse gas emissions. Not only does this help combat climate change, but it also shows your customers that you care about the environment and sustainability. 

Energy-Efficient Lighting Doesn’t Have to be All or Nothing

Wouldn’t it be nice to completely overhaul your outdoor lighting system? However, that’s not always possible. You can start the process by retrofitting any halogen lights you currently have with new LED lights.

You can also assess where you need outdoor lighting the most. By prioritizing, you can be sure that you are getting the greatest return on your investment.

Talk to the Professionals about Energy-Efficient Lighting at Houston Lightscapes

Choosing the right fixtures and lighting layout can feel overwhelming. Our lighting design team at Houston Lightscapes can help you create an energy-efficient lighting solution that will meet your goals without breaking your budget. 

If you’re ready to discover how energy-efficient lighting can transform your commercial property, contact us for a free consultation by calling (713) 461-3600.

The team at Houston Lightscapes takes pride in their many years of experience in the landscape lighting industry. They've been serving the greater Houston area for over 30 years bringing innovation and elegance to their designs. Learn more about Houston Lightscapes here.